Using Social Media to the Fullest Potential It is estimated that as of January 2018, there are around 4.021 billion Internet users around the globe (nearly half of the world’s population), and among those numbers of Internet users are 3.196 billion social media users active on dozens of different platforms. What does this mean for […]
How Brand Merchandise Can Help Your Business Grow While branded merchandise for your business or event may seem costly at first glance, but promotional products can often be a useful tool to take your brand’s advertising to the next level and, in the long run, provide an excellent return on your investment. So what are […]
Making a Great Logo for Your Business Your business needs a face; having a solidified brand, aesthetic and presence is key to building your customer base and keeping their interest. Even when your products or your services are top-notch, a poorly designed logo can drive clientele away and can portray yourself and your business in […]
Why Should Your Business Invest in a Website? A recent study found that up to 50% of small businesses did not have a website, a rather surprising number considering the growing role of technology and social networking in modern business. The advent of the Internet and social media has rapidly changed how business is conducted […]
Traditional Marketing vs. Digital Marketing: Which Is Best for Your Business? As a business owner, a key facet of creating a customer base is the marketing of your service or product; however, choosing the best option for your needs can be difficult, especially with the advent of digital marketing methods such as social media campaigns […]
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