Social media will get you the cash There is now little dispute that social media is an essential sales channel. Many printing companies are winning a steady stream of new business through their social media activity. One company has estimated that 46% of its new business is sourced through social selling. On a much simpler […]
Direct mail is unquestionably effective, has fantastic returns, and can easily dovetail into your existing marketing campaign. Here’s how a put together a great direct mail automation campaign to squeeze every last drop of value from your budget. The Benefits of Omni-Channel Marketing Almost three billion emails get sent every day, and people are getting […]
Beneficial Tips That You Need to Know about Business Cards I know business cards have been around forever, but they are still some of the most powerful marketing weapons available to the small business owner. Even in the digital age, the business card has adapted and made new innovations to business networking on its own. […]
How to Excel at Internet Advertisement Many small businesses are using search engine advertising but are sometimes reluctant to try Internet display advertising, particularly because some creative design work is required. Other businesses like to zero-in on specific keywords with search engine advertising. However, I emphasize the key to advertising success is testing and experimenting, […]
Tips and Tricks to Create an Effective Ad It is important that business owners understand the basics of writing a good advertisement. All businesses need promotion. I have seen thousands and millions of dollars wasted on ineffective, poor or outright bad ads—and I want to save you that pain and stress. But most importantly, I […]
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